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Design process and strategy at Blizzard Entertainment

I currently work as a UX Researcher at Blizzard Entertainment, where I work on the Battle.net platform. My key focus and expertise is in running qualitative research to discover the "why" behind players motivations and needs for existing and upcoming features on Battle.net. I drive upfront UX research to feed customer insights and synthesize findings to inform UX decisions. The main methodologies I utilize are: qualitative in-lab and remote studies, including interviews, usability studies, diary studies, and concept testing.

Running remote user experience studies at UserTesting

I worked as a UX Researcher at UserTesting, where all the studies we ran were conducted remotely. I ran unmoderated and moderated research studies for clients such as Verizon Wireless, ABC News, The Home Depot, Netflix, and SoundCloud, to name a few. My role was to design, analyze, and deliver in-depth reports to clients, while building rapport and trust that not only would the reports be delivered two weeks within project kickoff date, but they would also provide valuable insights.